WealthMore, A Brand New FinTech App
Goals:
Launched WealthMore, a brand new premium wealth advisor led, tech enabled investing and planning service and community without the barriers to entry.
Positioned the startup fintech app as disrupting the wealth management industry by making expert financial advice accessible to everyone.
Strategy:
Media relations played an integral role in elevating the profile of Mical Jeanlys White, chief executive officer and founder, and her mission to level the playing field by serving the 99 percent of consumers.
Showcased the fintech app’s unique features - diverse team of CERTIFIED FINANCIAL PLANNER™ professionals, as well as community groups to provide investors with advice as it pertains to college and retirement savings, government and military retirement plans, estate planning and taxes, eldercare, debt financing for affordable housing to investors on his or her financial journey.
Results:
Our efforts resulted in 6.9 billion consumer impressions to launch WealthMore as a new fintech app designed to make building wealth accessible for everyone.
Stories: Apple Podcasts, Audacy, Black Enterprise, Enspire, Essence, Forbes, KOTA-TV, MSN, Nerd Wallet, Technical.ly, TechCrunch and other outlets
Goals:
Launched WealthMore, a brand new premium wealth advisor led, tech enabled investing and planning service and community without the barriers to entry.
Positioned the startup fintech app as disrupting the wealth management industry by making expert financial advice accessible to everyone.
Strategy:
Media relations played an integral role in elevating the profile of Mical Jeanlys White, chief executive officer and founder, and her mission to level the playing field by serving the 99 percent of consumers.
Showcased the fintech app’s unique features - diverse team of CERTIFIED FINANCIAL PLANNER™ professionals, as well as community groups to provide investors with advice as it pertains to college and retirement savings, government and military retirement plans, estate planning and taxes, eldercare, debt financing for affordable housing to investors on his or her financial journey.
Results:
Our efforts resulted in 6.9 billion consumer impressions to launch WealthMore as a new fintech app designed to make building wealth accessible for everyone.
Stories: Apple Podcasts, Audacy, Black Enterprise, Enspire, Essence, Forbes, KOTA-TV, MSN, Nerd Wallet, Technical.ly, TechCrunch and other outlets